Taking a new product for a spin
A modern take on the ferris wheel, Bosch-Rexroth engineered this spiraling tower which gives visitors a unique experience and city view.
As a totally new product, they asked MODYN to create context for it — illustrating it as a fixture of the skyline, showing how you spiral to the top, as well as how fun and safe it feels to ride.
Entrance sketch
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Sketching new possibilities for the great outdoors
Thule has a well-established product range, but we wanted to trigger them to expand their possibilities. Our team pitched the idea of additional layers of functionality and versatility to their roof box and trailer, allowing customers to easily turn them into tents. We built upon Thule’s existing design form, combining hard and soft materials to […]
Inspiring automobile design
SABIC, who supplies the auto industry with plastics and raw materials, wanted to showcase how to use their latest products and innovations. Our team illustrated interesting ways to use their new technologies in automobile design, giving SABIC compelling examples to bring directly to car designers looking for inspiration.